Black has no colour, but is itself a colour (if that makes sense).

Black is a slimming colour when used as clothing and is seen as sleek and elegant.

The colour black is associated with and represents:

  • Power
  • Fear
  • Strength
  • Elegance
  • Death
  • Gothic
  • Aggression
  • Mourning
  • Mystery
  • Formality
  • Evil
  • Rebellion
  • Sophistication
  • Authority
  • Seriousness
  • Formal
  • Prestige
  • Grief

The colour black helps to boost confidence but can also give a feeling of loneliness and sadness.

In western countries black is the colour of death and mourning.

Teenagers use black as a colour for rebellion.

Black can be both positive and negative.

There are different shades and tints of black and just some of them are referred to as:

  • Ebony
  • Sable
  • Jet
  • Soot
  • Obsidian
  • Onyx
  • Raven
  • Charcoal
  • Ink
  • Coal
  • Midnight

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